Boys and Girls Club Gets a Flooring Facelift Courtesy of NALFA Members

We’re pretty thrilled to have been approached by the popular television show  Designing Spaces for a six show special that will air from June – August of 2013.  “Designing Spaces of Hope” is dedicated to raising awareness about distinct causes that relate to American children and families who are in need of safe, healthy, and loving environments.  The Boys and Girls Club in Pompano Beach, Fla. is one of the six locations featured on the show.

We were able to initiate a relationship between the show and our members.  Pretty exciting because it’s what we’ve been working towards for years – being an authority on laminate flooring in and outside of the industry. And even better is the close to 600 young people in Pompano, FL will benefit from the connection as well.

The laminate flooring and underlayment donated helped complete a new woodworking shop. The new floor was made possible by donations from NALFA members PERGO that donated 1007 square feet of laminate flooring and trim, and DMX Plastics, Ltd.  that   donated moisture barrier to Designing Spaces for use at the Boys and Girls Club in Pompano Beach.

The shows producers said they pursued laminate because of its look, durability and the ease of cleaning.

Posted in Uncategorized | Leave a comment

Tip and Tricks: Installing Laminate in Wet Areas

Interested in the do’s and don’ts of installing laminate flooring in wet areas?  Take a look at this article by Ron Starkey, instructor at the NALFA Inspector Certification School written for Floor Covering Installer.

http://www.fcimag.com/articles/89582-tips-and-tricks-installing-laminate-in-wet-areas?v=preview

Posted in Uncategorized | Leave a comment

2013 NALFA Inspector Certification Classes

NALFA announces the dates for the 2013 Inspector Certification classes. The class, the first of its kind exclusively dedicated to laminate flooring, will be held May 17 in Dallas, Texas. Attendees learn from the best in the industry and certification gives participants credibility and the potential to increase their bottom line.

“Being certified has opened up a whole new world for me,” says Tim Fobbs, past attendee of the NALFA Inspector Certification Class. “It’s given me a different way to earn income, to have a career. I just did an inspection yesterday, in fact, and writing up the report now.”

What you’ll learn:
● History of NALFA
● General knowledge of laminate flooring
● Installation requirements
● Inspection tools and standards
● Product defect review
● Certification testing and evaluation

Enjoy the benefits:
● Increase your credibility and potentially income
● Become a preferred choice for the best laminate flooring producers in North America, their distributors, and their retailers
● Great business exposure by having your name and your business listed on the NALFA website as a CERTIFIED LAMINATE FLOORING INSPECTOR
● Profit from networking with some of the best Flooring Inspectors in the business
● Direct and privileged access to the technical support services of NALFA members
● Be constantly updated of all technical innovations in the laminate flooring world

Meet the instructor:

The course will be taught by Ron Starkey, an installation expert who has worked in the floorcovering industry for 46 years. He is a NALFA Certified Installer and a NALFA Certified Inspector with over 20 years of experience inspecting floor installations.
2013 NALFA Inspector Class date and locations:

● May 17, 2013 – Dallas, Texas
● July 26, 2013 – Los Angeles, Calif.
● September 27, 2013 – Salem, N.J.
● November 8, 2013 – Ringgold, Ga.

To qualify participants must be certified by a nationally recognized inspector organization or have a minimum of three years experience as an inspector or be a NALFA Certified Installer with a current certification.

The class fee is $350. Space is limited. To register or for more information, contact Teiya Eubanks at (423) 316-1566 or teubanks@kmtcreative.com. To register, download and complete the registration form from nalfa.com and fax to NALFA at (423) 634-9074.

Posted in Uncategorized | Leave a comment

CELEBRATING THE INDUSTRY’S BEST

Each year, North American Laminate Flooring Association (NALFA) honors the industry’s leaders, both on an individual level and at the corporate level. The 2012 LAMMY Awards winners are no exception, with a roster including those who’ve made exceptional contributions to the laminate flooring world.

“We created the LAMMY Awards to acknowledge the talent and vast contributions of our colleagues,” said Bill Dearing, president of NALFA. “Since their inception in 2007, the LAMMY Awards have proved to be a catalyst in pushing the industry to continually innovate. It’s highly rewarding to see our industry grow, and we look forward to seeing what the next year holds for this year’s winners.”

NALFA’s Board of Directors anonymously nominates individuals and organizations in each category. The lists are compiled on ballots and distributed to NALFA members and editors of “Floor Covering Installer,” “Floor Covering News,” “Floor Covering Weekly,” “Floor Focus” and “National Floor Trends” for voting.

LAMMY Award winners were announced on Tuesday, Jan. 29 at SURFACES in Las Vegas. They included:

Member of the Year
Dan Natkin, Mannington

Distributor of the Year
Herregan Distributing Inc.

Associate Member of the Year
Caroline Letendre, Sealed Air

Retailer of the Year
Speers Flooring-Oakville Canada

Member Company of the Year
PERGO

Associate Member Company of the Year
Pregis

2013 NALFA Presidential Award
James Gould

About NALFA
The North American Laminate Flooring Association (NALFA) was formed in 1997 by U.S. and Canadian manufacturers and importers of Laminate Flooring. Since its inception, NALFA has been dedicated to creating voluntary product performance standards for Laminate Flooring in North America. For more information, visit www.nalfa.com.

Posted in Uncategorized | Leave a comment

Learning Opportunities at Surfaces 2013

Join us at this year’s Surfaces, Jan. 29 – 31 in Las Vegas at booth number S6401.  We have some exciting presentations planned!

On Tuesday, Jan. 29, NALFA is presenting “Laminate flooring inspection Do’s and Don’ts.” The seminar will demonstrate how a laminate inspection is conducted, what the inspector should look for and what causes the floor to fail, as well as illustrate how moisture meters are used and how different problems are addressed. NALFA Certified Instructor Anthony Palandro will lead the seminar at 3:30 pm on the main S2 stage.

NALFA Certified Instructor Anthony Palandro will present “Laminate flooring installation techniques” on Wednesday, Jan. 30 at 11 am. He’ll review laminate flooring installation techniques and present technological advances during the last several years, as well as cover any issues of concern that have been in the industry.

We hope to see you there!

http://www.fcimag.com/articles/89163-learning-opportunities-at-surfaces-2013

Posted in Uncategorized | Leave a comment

NALFA Surfaces Education Opportunities

LEARNING OPPORTUNITIES AT SURFACES 2013

North American Laminate Flooring Association (NALFA) invites you to visit them and learn at this year’s Surfaces, Jan. 29 – 31 in Las Vegas. Those seeking information about the nation’s leading laminate flooring association and its member companies can find NALFA at booth number S6301.

On Tuesday, Jan. 29, NALFA is presenting “Laminate flooring inspection Do’s and Don’ts.” The seminar will demonstrate how a laminate inspection is conducted, what the inspector should look for and what causes the floor to fail, as well as illustrate how moisture meters are used and how different problems are addressed. NALFA Certified Instructor Anthony Palandro will lead the seminar at 3:30 pm on the main S2 stage.

NALFA Certified Instructor Anthony Palandro will present “Laminate flooring installation techniques” on Wednesday, Jan. 30 at 11 am. He’ll review laminate flooring installation techniques and present technological advances during the last several years, as well as cover any issues of concern that have been in the industry.

Posted in Uncategorized | Leave a comment

NALFA Announces 2012 Lammy Award Nominees

December 18, 2012 FOR IMMEDIATE RELEASE

North American Laminate Flooring Association (NALFA) congratulates the nominees for the 2012 LAMMY Awards. NALFA awards the LAMMYs annually to companies and individuals who have demonstrated exceptional contributions to the laminate flooring industry.

NALFA’s Board of Directors anonymously nominates individuals and organizations for each category. NALFA members, as well as the editors of Floor Covering Installer, Floor Covering News, Floor Covering Weekly, Floor Focus and
National Floor Trends, then vote for the winners. The first LAMMY Awards were presented in 2007.

“We wanted a way to officially recognize excellence in this field, so we developed the LAMMY Awards,” says Bill Dearing, president of NALFA. “Recipients feel The LAMMY Awards are a great honor, and we continue the tradition as a great way for NALFA to formally recognize companies and individuals for their efforts within our industry.”

THE 2012 LAMMY AWARD NOMINEES

Winners will be announced at Surfaces in Las Vegas, Nev., in January 2013.

MEMBER OF THE YEAR
Jeff Madsen, Unilin
Jane Winters, Unilin
Sam Dryden, Mannington
Karen Shoemaker, Mohawk
David Hartman, Pergo
Dan Natkin, Mannington

ASSOCIATE MEMBER OF THE YEAR
Friedrich Meyknecht, Selit
Marco Seitner, Selit
Kees Schellingerhoudt, Selit
Caroline Letendre, Sealed Air
Tony LaPasha, NC State

DISTRIBUTOR OF THE YEAR
Boone Distribution, Bob Boone
CMH, Space
Butler, Johnson
Swiff Trane
Herregan
The Cronin Company
Erickson’s Flooring and Supply

FLOORING RETAILER OF THE YEAR
Ritchie’s Discount Center, St. John, NB
EC Barton
Ollies
Empire Today
The Home Depot
Speers Flooring, Oakville, CA

ASSOCIATE COMPANY OF THE YEAR
Selit
Pregis
Sealed Air

MEMBER COMPANY OF THE YEAR
Pergo
TORLYS

Posted in Uncategorized | Leave a comment

The Stamp of Approval – The NALFA Certification Seal

Consumer Awareness of Laminate Quality Grows with NALFA Certification Seal

WASHINGTON, D.C. – More than one hundred years ago, a popular women’s magazine started testing household products to see if they lived up to their promises. Those that did could stamp an elliptical logo on their packaging and earn the trust of a nation of consumers.

Today, more than 5,000 products later, the Good Housekeeping Seal of Approval remains an emblem that testifies to a product’s value.

The North American Laminate Flooring Association (NALFA) likewise wants to impress upon the flooring shopper that the NALFA Certification Seal is a testament to a laminate floor’s quality.

Key players in the effort to drive that message home are the industry’s retailers, says NALFA President Bill Dearing.

“Retailers are on the front lines and have the best opportunity to push the value of the seal to consumers,” Dearing says. “Retailers can promote the importance of certification to the shopper, which makes the sale easier for the retailer and the buying decision easier for the consumer.”

The message to share with consumers is simple, he says. “We want consumers to know that the NALFA Certification Seal means quality, that it means consumers can be confident in their buying decision.”

NALFA stands behind retailers, manufacturers and suppliers in getting the word out. As the “Voice of Laminate Flooring for North America,” NALFA is dedicated to ensuring that consumers are educated about the value of purchasing laminate flooring with the NALFA Certification Seal.

That education is the mission of NALFA, which was founded in 1997 to advance the reputation of laminate within the flooring industry.

“In 1997, laminate manufacturers and suppliers came together to change the consumer’s perception of laminate flooring and to help them understand how far laminate has advanced in quality,” Dearing says. “That’s where the NALFA Certification Seal comes in. It’s a testament to that quality.”

Laminate products earn certification by passing 10 rigorous performance tests. Certification means flooring has been proven to meet these standards by an independent, unbiased, third-party testing lab.

Recognized as an American National Standards Institute (ANSI) national standard, NALFA certification evaluates the following criteria:

• Static load
• Thickness swell
• Light resistance
• Cleanability and stain resistance
• Large ball resistance
• Small ball resistance
• Water resistance
• Dimension tolerance
• Castor chair resistance
• Surface bond

NALFA certification also confirms that a product is manufactured in North America, which has become increasingly important to consumers.

“There has been steady growth in the significance of Made in North America to consumers over the last few years,” Dearing says. “They feel more confident trusting the quality of products produced in North America under higher North American standards. Patriotism is surging, and there is a renewed push to buy brands that keep Americans working.”

In addition to getting the assistance of a retailer, consumers can determine whether a product is NALFA certified by looking for the seal on the packaging or in the point-of-sale display, or by visiting the NALFA website at nalfa.com/nalfa_certified_products.php.

Posted in Uncategorized | Leave a comment

Congratulations Quick-Step!

NALFA would like to congratulate member Quick-Step on being named -“Laminate Manufacturer of the Year” during the 16th annual Award Of Excellence competition.

Posted in Uncategorized | Leave a comment

9 Popular Trends in Laminate Flooring for the Home

Floor Designers Are Producing New Neutrals, Glossy Finishes, Longer Planks & More

WASHINGTON, D.C. – Just as fashion designers in the apparel industry sweat over every button, stitch and pleat, the floorcovering industry has its own designers who diligently follow trends in order to give homeowners the most current offerings on the market.

“Home decorating trends change in the same way clothing fashion does,” says Bill Dearing, president of the North American Laminate Flooring Association (NALFA). “What’s in our closets evolves, and the same goes for the décor of our homes. Flooring’s no exception.”

Design teams at NALFA-member flooring manufacturers across North America monitor trends at home improvement shows and the latest industry developments in color, wallpaper, fabrics and home furnishings to project upcoming styles and tailor their flooring designs accordingly.

Laminate flooring gets its beauty from a photographic image fused beneath a protective layer, which makes it particularly adaptable to new designs.

“Any design you can imagine is possible in laminate,” Dearing says. “Unique and rare species that aren’t possible in real wood, and marbles and stones that would cost thousands of dollars – all of it’s possible in laminate design.”

Here’s what’s hot with homeowners.

Extremely Realistic Looks – Look for authentic reproductions of the original material.

“Enhanced realism is definitely the hottest trend in laminate flooring design,” Dearing says. “Reclaimed looks, subtle embossing – the visuals have never been more realistic. The ever-changing laminate market has driven design to become more realistic.”

While the rustic, time-worn look in wood continues to be a favorite style with homeowners, laminate flooring now can replicate distressed hardwood styles and hand-scraped finishes, nail holes, saw marks and other natural features of reclaimed wood. With wood looks comprising nearly 80 percent of laminate sales – ceramic tile, marble and stone replications constitute the balance – oak and hickory looks are faring well.

Growth in Bamboo – Manufacturers are moving beyond traditional wood looks with the introduction of near-flawless replications of strand-woven bamboo. It’s the next big thing for laminate.

Dimensions of Design – The trend is thicker, wider, longer. Laminate planks are available in longer lengths and wider widths that more closely replicate wood floors.

Shining Bright – There’s greater interest in high-gloss flooring. All finishes are available in laminate, from matte to high gloss and everything in between. And maintaining a scratch- and fade-resistant laminate floor is a breeze, so it will stay looking good for years to come.

The New Neutral – Grays in all tints, tones and shades are becoming a mainstay in the new color palette. They provide a neutral but interesting option for laminate design.

Going Green – Buying green has progressed from a trend to a way of life for many homeowners. Consumers are choosing products that have recycled content, and NALFA-certified laminate is inherently green. A product’s lifecycle is also a green consideration, and laminate is known for its extreme durability.

Home Grown – There’s been a surge in the significance of “Made in North America.” Consumers feel more confident trusting the quality of laminate products manufactured at home under higher standards, and there’s a renewed push to buy NALFA-certified brands that keep Americans working.

Value Shopping – With budget in the forefront of consumers’ minds these days, homeowners are looking for high quality. But they want to be sure they’re getting a good value. Affordable luxury is the objective. The most in-demand laminate designs have high-end looks at affordable prices.

Something Different – Cement is popular in commercial settings, and it’s a laminate look that’s drifting to homes.

Whatever floor trends suit them, Dearing says a homeowner’s laminate floor promises long-lasting satisfaction.

“Trends are enlightening, but the fact is what’s hot today will still have staying power,” he concludes. “Homeowners can be happy with their laminate floors for years to come.”

About NALFA

The North American Laminate Flooring Association (NALFA) was formed in 1997 by U.S. and Canadian manufacturers and importers of laminate flooring. Since its inception, NALFA has been dedicated to creating voluntary product performance standards for laminate flooring in North America. For more information, visit www.nalfa.com.

Posted in Uncategorized | Leave a comment